A simple step-by-step guide to stop behavorial tracking

Remember when you read this that advertising supports content creators on the Internet. It is the primary way a lot of website publishers make money in order to produce the content you read.

Step 1 – Install a browser add-on that will tell you when you’re being tracked.

There are browser add-ons for browsers, such as Chrome, Firefox and others that will tell you who is tracking you and give you the option to stop the tracking. Popular add-on solutions include, there are free and community supported like Lightbeam (by Mozilla)

Step 2 – Find out who is collecting information, and make a choice to “opt out” of interest-based advertising

You can also find out who is collecting information on you by visiting the online advertising companies websites. .

Digital Advertising Alliance EU

In EU you can get an overview off who they are and the type of data they are collecting by visiting the cross-industry self-regulatory initiative Digital Advertising Alliance EU (EDAA). It was developed by leading European bodies to introduce pan-European standards to enhance transparency and user control for online behavioural advertising (OBA). – Explains interest based advertising in all European languages.

AdChoices

If you pay attention to online advertising, you’ve probably noticed the AdChoices logo at the top of an ad. If you click on that logo or go to this page,  you’ll be able to see exactly who is customizing ads; you’ll also be able to opt out of this type of advertising.

Network Advertising Initiative

Once you’ve visited AdChoices, your next stop is the Network Advertising Initiative. Like AdChoices, you can use the site to see the type of information that’s being collected and opt out of interest-based advertising.

 

It is now your choice to opt-out of interest-based advertising.

Step 3 – Delete your existing cookies to get a fresh start

The third step is to clean your personal computer by deleting existing cookies from your computer. Unfortunately, this will delete all of your cookies, including innocent ones that are used to personalize websites, remember passwords and provide other online services – this also applies to Privacore’s forum. What this means is that once you’ve deleted your cookies, you’ll need to re-enter passwords and some other information to use your favorite websites. You can find out how to delete your cookies by visiting the support page for your web browser, as follows:

Once you’ve completed these steps you can securely browse online without third-party trackers following your every move.

Step 4 – Installing ad-blocking software or not?

The first three steps will go a long way to stopping you from being tracked online, and for many people, that’s enough. However, if you don’t want to see any advertising at all, you can also install ad-blocking software. These will detect when a website tries to show you advertising, and will completely block it. That said recent growth of ad-blockers has two sides – you will not see the adds, and will not be tracked, but content creators like news papers and bloggers publishing relevant and updated information online will earn less money on ads.


 

At Privacore we believe ads are a fair way to earn money if you deliver good content and services. What concerns us is the hidden tracking and correlation of data no one tells you about. Privacore wants to give you an opportunity to opt-out or at least have control over behavioural tracking luring and correlating your personal search history, online behaviour and your use of social media.  We believe you need a fair chance to know when you share information, and a chance to control over what you want to share and simply be private when you want to.

 

Happy browsing!